Public Programmes

The need for individual programmes that people can attend is often a requirement for new hires or small sales forces. It may even be to assist in the promotion of someone within your team.

Public programmes have been traditionally delivered through 1-3 day courses on a set calendar with no reinforcement or linking to the existing sales culture.

Mastering Sales^TM delivers our public programmes through the most unique online training experience where you experience:

• Individual 360 degree feedback - each participant is individually trained through a unique homework phase where they demonstrate their ability to not just understand the information but also apply it to their specific customer base and requirements. Each participant has their own trainer that works with them through the programme giving them feedback throughout the process.
• Learning and Application phase - the programmes are set over a series of modules giving participants the opportunity to learn a module and apply it in the market - no information overload!
• Customization - through our unique customization capability each participant will be working on their role, their industry, their customers - no generalization or missing gaps in this process. This is exclusive to Mastering Sales^TM programmes.
• Manager engagement - managers will be included on all communication with the trainer giving them a clear understanding of the participant's progress and area of focus. This is highly regarded by managers and something not available through any other public training programme.
• On-demand - no waiting for course dates on calendars. You can be set up and working in just 24 hours.

Contact us for an online demonstration of this innovative training deployment that is leading the world in training standards.

Review our public training below for suitability to your requirements.
(Click on the course name to get more in depth information on the programme.)

Inside Sales

This programme will assist people to become effectively organized in an inside sales role and have the capability to deliver excellent customer service and sales results. They will be able to make outbound telephone calls to assist in the generation of additional business.

Selling Skills for Field Personnel

The programme will develop a sales person to be more sophisticated sales professional with strong Consultative Selling and Communication Skills. They will be more organized, focused and alert to opportunities. They will be able to secure more profitable opportunities for the company. This is one of the most popular selling programmes available in the world today.

Selling Skills for FMCG Industries

The FMCG programme is a foundation programme for those engaged in the FMCG (fast moving consumables) industries. This programme focuses on the key skills required for the development of business at store level, developing strategies to increase turnover and introduces the foundation level business management practice and structured selling process.

Major Account Management

The programme will ensure strategies and correct practices are employed when acquiring, protecting and developing major accounts to ensure continual revenue and profits to the business. An intensive programme that will certainly significantly raise your skill levels and major account success.

Team Management

You will effectively manage the development of your team's performance, achieving optimum results in a team environment. You will rationalize your sales development plans to increase revenue and profitability over extended periods of time. It is renowned as one of the best management programmes available in the market today.

Professional Service Firms

The programme will develop partners, senior managers and those responsible for business development to be a more structured and capable of applying Trust Based Selling and Communication Skills. They will have a good understanding of how to plan and implement the level of growth required by the firm. They will be confident in the conduct of meetings that result in new clients being engaged for services.

Selling for Pre-Sales Personnel

This programme is designed for personnel providing technical or pre-sales support to Sales Personnel and are required to engage in the sales process to secure sales. It will provide them with a framework and understanding of how to effectively work within the sales process to ensure a successful outcome for your company.

Managing Channels and Distribution Networks

This programme is for salespeople who sell their products (goods or services) through a third party account. Typically these accounts are classified as distributors, agents, stockists or O.E.M.s (original equipment manufacturers). The course differentiates and focuses on the selling approach needed to maximise the sales performance "through" an account, rather than to the ultimate (end user) customer.

Selling for Technical Service Personnel

This programme will provide Technical Service Personnel with an understanding of customer expectations and time management and how they can deliver first class customer service. It will guide them in how they can uncover opportunities for the company either for cross-selling and up-selling or to be passed to the sales force.