History of Mastering Sales
Adele Crane, founder of Sales Focus International, began sales training and development of the Mastering SalesTM methodology and system in early 1990. She created a sales training system that focused on diagnostic capability and business skills for sales people and their managers. Her approach to training through developing a stronger understanding of the mechanics of the sales process and how and why things worked and went wrong, achieving far superior results than most other training courses that are focused on pre-emptive questions and statements.
The Mastering SalesTM methodology is grounded in business acumen to assist in meeting business objectives. This approach making this one of the most powerful programmes available in the world today. From the outset the programmes focused on learning and application in the field to ensure behavioral change was achieved. This has been further enhanced in knowledge and capability through Adele's outstanding track record of results in organizational cultural change across the world.
The training is renowned for being practical, down to earth, consultative techniques that can be translated into the field with confidence.
As a great seller in her own right, Adele studied and commissioned studies in the practices of both top performing sellers and also the barriers that stopped people from achieving. That information was combined with information on the business challenges and market challenges to provide organizations with training that is relevant to today's world.
This research continues to be undertaken ensuring the information and learning experience is practical, relevant and going to provide your team with a competitive edge in the current market. We bring global expertise to your local market to set you apart from your competitors.
Mastering SalesTM has grown from its original foundation to be the leader in sales training and management training. We have innovated delivery methods through both classroom and e-learning methodologies with the focus on personalized training whether in the classroom or through our unique e-learning. Our clients report this to be the most effective training they have ever attended with life changing results for their organization and individuals. Mastering SalesTM training enables people to develop the attitudes and knowledge to implement the behavior necessary to reach the highest levels of success.
With literally thousands of extremely satisfied participants, Mastering SalesTM is revolutionizing the way organizations train their sales forces. Mastering SalesTM is now delivered across the world in Australia, New Zealand, United Kingdom, Scotland, Canada, Asia and United States of America.